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With border closures and restrictions no longer being a concern for travellers, the wider distribution of our destination’s product is now more vital than ever.
We have been extremely fortunate here in Bundaberg, Southern Great Barrier Reef (SGBR) with the Southeast Queensland market turning out in force to explore and support in their home state due to the pandemic. Building on our many years of successful destination marketing throughout Queensland, most operators reported record occupancy since June 2020 to December 2021 as our state rediscovered our epic backyard.
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The Bundaberg region is made up of a diverse group of communities with passionate people, natural assets and extraordinary visitor experiences. Bundaberg Tourism aims to represent the entire region and its experiences and can only do that with the proactive support and engagement with residents and business owners across the region.
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With the Easter holidays bringing a surge of visitors to the Bundaberg Region, a Pop-Up Visitor Information Hub will welcome, assist and inspire visitors in Woodgate Beach thanks to a partnership between First National Woodgate Beach and Bundaberg Tourism.
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Some of Bundaberg’s favourite personalities will be showcased in the nation’s living rooms through Channel Nine’s lifestyle show My Way this March.
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The most anticipated awards event in the Australian tourism industry calendar will take place on 18 March 2022, when the largest ever representation of Bundaberg and the Southern Great Barrier Reef tourism operators travel to the Sunshine Coast for the 2021 Qantas Australian Tourism Awards.
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Bundaberg welcomed Queensland Premier Annastacia Palaszczuk this week, who announced from Mon Repos Turtle Centre that Queensland will shine in the first national tourism campaigns in more than 18 months.