Tourism Marketing Basics

Whether you're starting a new tourism business or want to double check you've got all of your ducks in a row, Bundaberg Tourism have compiled some of the key marketing basics and other resources to get you on the path to successful tourism marketing.

MUST DO’S

GET ONLINE

Crucial to any tourism business is a strong digital footprint.  Simple but important elements you need include a website, social media pages, and an online booking & reservation system. 

Support is available to you to get online - at Bundaberg Tourism, we work closely with Regional Business HQ, who support businesses with services including business support and advice, training and events, and business incubator opportunities.  Currently, a FREE Digital Solutions Program is available to equip you with the skills and knowledge you need to get online and keep up in the ever-evolving digital economy.

GET BOOKABLE

When choosing a reservation system for your tour, experience or accommodation ensure that it also has either online bookability and channel manager connectivity. Booking systems, also known as reservation systems, are software platforms or tools that allow management of reservations, and bookings for of your tourism products. These systems streamline the reservation process and provide efficient solutions for both service providers and customers.

Some systems we have experience with:

Accommodation:
REICloud
GuestPoint
RMS

Tours & Experiences:
Rezdy
Newbook
RezPax

GET FOUND

GET LISTED ON BUNDAERGREGION.ORG

All Platinum, Gold, Silver and Bronze members who operate within the Bundaberg and North Burnett LGA boundaries are entitled to at least one business listing on the Destination Website. Make sure your BookEasy listing is up to date

Reach out to our wonderful Visitor Information Centre team if you have not got a BooEasy Listing or have lost your Log in details so you to update your information or images, and to connect your booking system to BookEasy