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Accessible Tourism
Accessible & INCLUSIVE Tourism
BUNDABERG REGION INCLUSIVE TOURISM LEGACY BUILDING PROJECT
Team BT are excited to introduce the Bundaberg Region Inclusive Tourism Legacy Building project, an initiative of Bundaberg Tourism awarded through the Queensland Government’s Accessible Tourism Elevate Fund - Access Project Grant. As we take this next step in building our region's legacy as a truly inclusive destination, providing authentic, accessible and transformative visitor experiences for all, the following opportunities for industry will be delivered and available for members to tap into over the coming months.
- Industry Training - Introducing Accessible & Inclusive Tourism and exploring Accessible Events with GetAboutAble.
- Development of sixteen (16) operator audio guides to create immersive experiences and increase access to perceptible travel information for people of all abilities.
- Creation of an Accessible Destination Visitor Guide which will be a central source of information for visitors with accessibility overviews of tourism business across the region.
- Delivery of an immersive and all-inclusive sensory event in region to grow awareness of our accessible offerings and inclusive destination experiences for the community and visitors alike.
GET INVOLVED!
ECONOMIC BENEFITS FOR QLD'S TOURISM INDUSTRY
Inclusive tourism ensures that everyone can fully participate in travel experiences by creating welcoming environments for people with all abilities. People with access requirements encompass various groups, such as parents with prams, seniors with mobility needs, and individuals with disabilities—whether permanent or temporary, spanning physical, sensory, intellectual, or neurological challenges.
THE BENEFITS
Making your products or services more accessible to visitors opens up the opportunity for your business to reach new and valuable markets.
Did you know in 2021 Tourism Research Australia’s National Visitation Survey recorded travel groups including people living with a disability or long-term health condition in Australia accounted for $13.5 billion (17% of total) domestic day and overnight trips!? For context, the inbound China market in 2019 was worth $2 billion to Australia.
With approximately 18% of Australians (that’s 4.4 million people) living with a disability, 22% (or 5.5million) living with a long-term health condition*, and an ageing population, there is a growing need for more enriching and inclusive visitor experiences and by improving your experience offering to be more inclusive, you’re creating a greater opportunity to attract a wider visitor market.
VISITORS WHO BENEFIT FROM IMPROVED ACCESS
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People with physical disability for example, people who use wheelchairs or mobility scooters, people who use a walking frame or crutches, or people who have difficulty with finger or hand coordination
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Those with temporary needs, mobility issues or medical conditions
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People with vision impairment
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People with hearing impairment or who are deaf
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People with a perceptual or cognitive disability that affects communication
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Carers of people with disability
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People with prams and strollers
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Overseas visitors for whom English is not their first language seeking easy-to-access information
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The elderly
accessible tourism resources
To assist Bundaberg Tourism members in navigating the opportunities, and enhancing our region’s accessible experience offerings, a number of resources are available for you to access. From toolkits, webinars and case studies there are a number of resources available to help you at any stage of your accessible tourism journey. Unsure where and how to start? Just ask our team!
PODCAST: IGNITING ACCESSIBLE EXPERIENCES
Pop in the headphones or connect to your closest Bluetooth speaker and listen to Queensland's dedicated podcast talking all things accessible tourism and travel!
Click here for more listening sources and don't forget to follow on Spotify or Apple.
LOCAL services FOR INDUSTRY
Whether you're looking to support your staff, a customer, a family member or yourself, our region has a diverse range of inclusive services that provide specialised support, information, education and employment services readily available.
let your senses travel
Download the Vacayit App and immerse yourself in the sounds and stories of the Bundaberg region.
Designed to support blind and low vision-impaired visitors ensuring everyone can easily enjoy, navigate and experience breathtaking natural wonders, world-class attractions and mouth-watering food, the Bundaberg Region is a proud supporter and contributor of Vacayit. With a range of curated sensory audio tracks reaching travellers of all abilities, discover how you can turn your experience offering into an immersive and inclusive experience.
Download the app from www.vacayit.com or contact the team directly for more info.
