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The last year has given many of us the time to consider our impacts on the environment and the actions we take as individuals every day, to preserve our incredible country for generations to come.
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Thanks to our beautiful climate, every season is the perfect season to explore our backyard. Our temperate waters mean that it is never too cold to snorkel alongside turtles on the Southern Great Barrier Reef or too hot to explore our roadside farm gates and pick up the fresh produce grown 365 days a year.
Being in this incredible subtropical climate means that from time to time, the sky opens up to help keep our backyard green and our farmlands thriving. However, no matter the weather, there’s always something exciting for visitors to discover and to make cherished holiday memories.
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Supplying 25 percent of the nation’s produce and globally recognised brands calling our backyard home, the Bundaberg region is constantly growing.
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As one of the largest industries in the country, tourism plays a significant role in our local economy, and provides a wealth of exciting opportunities to build your future.
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Last week we spoke about the forecasted holiday trends for 2021 and the potential these opportunities bring to our destination and economy. Along with these new travel trends, this year comes with a fresh perspective on work-life-balance.
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Every year, the way people travel and take in new experiences changes. For the Bundaberg region, some of the holiday trends tipped to be favoured by travelers for 2021 presents a range of positive potential for the destination and our visitor economy.
With uncertainty around borders, this year we can expect even more Queenslanders travelling enjoying the attributes of our backyard. With driving holidays and people wanting to stay closer to home one of the biggest travel trends that has come with COVID. Being only a short 4-hour drive from Brisbane and the population of the south east means visitors can hit the road before the morning peak hour and be here for lunch, soaking up the sunshine, with sand between their toes for a farm fresh picnic and one of our award-winning drinks in their hand.
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This new year is a great time to upskill, especially when there are so many fully funded learning opportunities being delivered online as COVID support programs for Queenslanders.
With the way of doing business increasingly going digital, many of these programs are focused on upskilling to do business in a digital environment – providing fundamental skills for a new decade.
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From the CEO
What a shock this morning to get the news of the Brisbane three (3) day lockdown.
With Brisbane our biggest visitor market into the Bundaberg Region, the phones in the VIC have been running hot this morning with cancellations for Turtles and other tours around the region, as well as other regional locals taking advantage of the Brisbane cancellations wanting to snap up turtle tickets!
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Before visitors arrive in our region to snorkel alongside giant marine life, witness a miracle on our shores as turtles’ nest and their babies hatch, taste farm-fresh produce and sip award-winning drinks, they start dreaming and planning… and that is where we come in.
Our ‘Always On’ digital and social strategy means that our team at Bundaberg Tourism are continually engaging both digitally savvy travellers and those exploring online, to influence their decision-making and encourage potential visitors to make our region their next holiday destination.